Lead Qualification

Stop Paying Closers to Sort Through Bad Leads

Every lead contacted, screened against your criteria and routed — so your sales team only opens the ones worth their time.

Starting from $5.99 per hour, per agent · minimum 2 agents

Final pricing depends on hours, shift timing, campaign difficulty, experience required and coverage. Telecom billed separately.

The problem

What usually prompts the call

Your best salesperson spends half their week discovering that a lead has no budget, no authority or no need. That is an expensive way to run a filter.

What we do about it

How this service works

Dedicated agents make first contact on every lead, ask your qualifying questions, and pass through only what meets the bar — with clear reasons recorded for everything that does not.

What agents do

Scope is agreed in writing during onboarding. Agents work within it and escalate anything outside it.

  • First contact on every new lead
  • Screening against your qualifying criteria
  • Budget, authority, need and timing questions where relevant
  • Verification of contact and location details
  • Routing qualified leads to the right salesperson or queue
  • Disqualifying with a recorded reason
  • Lead source quality feedback
  • CRM updates and lead scoring

Ideal for

This service tends to fit businesses in the following positions.

  • Businesses buying leads from multiple sources of varying quality
  • Sales teams with more leads than capacity to work them
  • Companies where expensive closers are doing first-touch dialling
  • Marketing teams that need honest feedback on lead source quality
Typical workflow

What actually happens, step by step

Your version of this is agreed during onboarding — this is the shape it usually takes.

  • Lead lands New leads arrive from your forms, ad platforms, lead vendors or CRM queue.
  • Rapid first contact The agent makes contact inside your speed-to-lead target.
  • Screen Your qualifying questions are asked in a natural conversation, not read as an interrogation.
  • Route or reject Qualified leads go to sales with context. Unqualified leads are tagged with a reason.
  • Feed back Recurring disqualification reasons are reported so you can fix the source, not just the symptom.
Reporting

What you get back

Reporting is agreed during onboarding and built around what you will actually read. For this service it typically covers:

  • Leads contacted and contact rate
  • Qualified versus disqualified split
  • Disqualification reasons by frequency
  • Lead quality by source
  • Speed to first contact
Questions

Lead Qualification FAQs

Who decides what counts as qualified?

You do. We write your criteria into the script and the disposition options, so the definition is explicit rather than left to each agent's judgement.

Can you qualify leads by chat and email too?

Yes. Qualification works across whichever channels your leads arrive through.

Will you tell us if a lead source is poor?

Yes. Disqualification reasons broken down by source is one of the more useful things this service produces, even when the answer is uncomfortable.

No black-box outsourcing

See exactly how this team gets built

Discovery, team design, agent selection, training, launch, QA, reporting and scaling — every stage has its own page.